Landfills2Landmarks

Landfills2Landmarks: Redesigning the Global Textile Future

By Henry Treku and Samuel Ofori-Gyampoh , Co-Founders, Landfills2Landmarks

As the co-founders of Landfills2Landmarks, we’re often asked why this event matters and what truly sets it apart from the typical conversations surrounding sustainability and textile waste. Our answer is simple yet profound: Landfills2Landmarks moves beyond rhetoric. It brings hard truths to the forefront, shines a light on critical downstream data, and delivers actionable strategies that challenge the status quo. Most importantly, it provides a platform for key partners, collaborators, and changemakers to come together not just to talk, but to co-create practical, scalable solutions that work in the real world.

We’ve spent considerable time reviewing literature, global policies, and conducting extensive field studies to understand why downstream data on second-hand clothing remains so often overlooked, despite its pivotal role in shaping genuine sustainability. The reality is stark. Each year, millions of tonnes of discarded garments cross international borders and land in destinations like Ghana’s bustling Kantamanto Market, generating an estimated $5 to $10 million in daily trade. And yet, our understanding of what happens after these garments arrive remains fragmented at best, leading to well-intentioned but poorly informed decisions that too often do more harm than good.

Research by Kenneth Amanor provides essential insights, highlighting the deeply interconnected global trade, where bans and policies implemented without comprehensive data yield complex and often detrimental repercussions. The notion that a ban on imported second-hand clothes could revive domestic textile industries in regions like Africa ignores practical realities. Ghana has historically faced energy disruptions and infrastructural constraints that severely limit its competitive capacity against global textile giants such as China, India, and Bangladesh.

The socio-economic impact of such bans is equally concerning. According to the Ghana Used Clothing Dealers Association, the second-hand clothing sector supports approximately 2.5 million people directly and indirectly. Kantamanto traders openly fear the loss of livelihoods, with bans threatening widespread job losses and economic instability, clearly demonstrating that simplistic bans do not straightforwardly solve textile waste or revive local manufacturing.

Europe is also grappling with second-hand textile dilemmas. Countries like the UK, a leading exporter, risk economic disruption if import bans are enforced. The UK’s Waste and Resources Action Programme (WRAP) underscores European recycling markets’ vulnerability, emphasizing the need to explore sustainable alternatives rather than outright bans that merely shift environmental burdens without resolution.

While Europe faces looming threats of market contractions and job losses, Africa is uniquely positioned to lead the way forward. With its expanding population and readily available labour force, Africa offers practical advantages that Europe currently lacks: affordable labour, adaptability, and capacity for scaling operations sustainably. By integrating sustainability with innovative market growth initiatives, Africa can effectively address global textile waste challenges, creating new and resilient business models. Such an approach will safeguard livelihoods and transform Africa into the future hub of sustainable textile management, counterbalancing Europe’s declining market capacity.

The unique approach at Landfills2Landmarks revolves around robust downstream data tracking. The lack of comprehensive transparency on what happens post-export has led to misconceptions and ineffective policies. By filling this data void, we enable informed policymaking and accountability across the entire textile value chain, aligning with global sustainable practices.

We critically challenge influential European advocacy groups promoting solutions like outright bans. These groups paradoxically champion sustainable livelihoods yet overlook millions of livelihoods sustained by the second-hand trade in recipient countries. Genuine sustainability demands economic, environmental, and social inclusivity.

Extended Producer Responsibility (EPR) is central to our advocacy. By compelling producers to take accountability throughout the lifecycle of their products, EPR fundamentally reshapes production towards sustainability. Successful Nordic implementations of EPR have helped to reduce waste by actively engaging producers, shifting the responsibility equitably rather than burdening receiving nations unfairly.

At Landfills2Landmarks, we build on and move beyond the traditional 3Rs of Reuse, Repurpose, and Recycle by introducing a fourth and transformative dimension: Regenerate. This expanded framework is not an educational exercise but a contextual strategy grounded in Africa’s realities and possibilities. It responds to the complexity of global textile flows and proposes an economically inclusive, ecologically sound, and structurally regenerative circular model.

Reuse within our vision is far more than second-hand redistribution. It is a skilled process of ethical sorting, matching garments with local consumer needs while sustaining millions of livelihoods. Strengthening capacity in quality assurance and community-based sorting centres ensures textile imports are absorbed into the economy, not discarded at its margins.

Repurpose fuels creative industry growth by empowering upcyclers, designers, and artisans to transform discarded garments into new products. Initiatives like Worn Again Ghana foster innovation, cultural expression, and local enterprise, shifting perception from waste to resource, while reducing landfill pressure and creating dignified green jobs.

Regenerate is our most critical pivot. It envisions West Africa not as a dumping ground but as a rising manufacturing base for sustainable fashion. This means attracting ethical production lines, investing in green infrastructure, and designing balanced regulatory models that protect local markets while positioning the region as a global hub for circular textile innovation.

Recycling completes the cycle, ensuring that what cannot be reused or repurposed is processed responsibly, whether through mechanical fibre recovery or conversion into industrial fuel. This zero-waste ambition is anchored in traceability, carbon offsetting, and local industrial integration.

This framework anchors our advocacy at Landfills2Landmarks, with a clear focus on achieving four transformative impact goals: Ghana’s roadmap to 100% textile waste diversion by 2050, the creation of 100,000 green jobs by 2040, a 30% reduction in carbon emissions by 2035, and the education of 1 million stakeholders by 2040.

Landfills2Landmarks is a strategic convening designed to move the global textile conversation beyond theory into practice. It challenges brands, policymakers, NGOs, and recycling agencies to reimagine their roles through the lens of data transparency, economic inclusion, and circular innovation. Rather than rehearsing old solutions, the summit fosters new pathways, anchored in Africa’s potential to transform textile waste into opportunity, elevate accountability, and catalyse systems change across the global supply chain.

The time for circular ambition has passed. What the world needs now is circular leadership. Landfills2Landmarks stands as that leadership in motion; bold, uncompromising, and unapologetically grounded in African ingenuity. It does not ask for permission to lead; it demonstrates the capacity to redefine what leadership looks like in sustainability. Here, we are not only rethinking waste; we are redesigning systems, reclaiming narratives, and building sustainable futures. The summit marks the turning point where Africa is no longer positioned on the receiving end of decisions made elsewhere but is recognised as the architect of solutions the world cannot afford to ignore. This is our mandate. And from this mandate, the blueprint for a just, regenerative global textile economy begins.

References:

  • Amanor, Kenneth. “The Socio-Economic Implications of the Second-Hand Clothing Trade.” University Thesis.
  • WRAP UK, Textile flows and market development opportunities. wrap.org.uk
  • Watson et al. (2014). “EPR Systems and New Business Models: Reuse and Recycling of Textiles.” Nordic Council of Ministers. norden.org
  • Ghana Used Clothing Dealers Association Report

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